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Metronomics: The System to Drive Your Culture

3/25/2026

 
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If you caught my last 5 Minute Growth Tip, "Is your leadership team driving a healthy culture?", then you know I have zero patience for the idea that culture is "soft" or "fluffy". We talked about the Growth Tax: that invisible, soul-sucking drain on your profits caused by misaligned leaders and unproductive conflict.

But as a CEO of a mid-size company, you’re likely asking: "Jean-Guy, I get the theory, but how do I actually operationalize this without it becoming another culture project that fizzles?"

That is why I want to talk to you about Metronomics by Shannon Susko. If my previous article gave you the "what" and the "why" of a healthy culture, Metronomics provides the high-performance engine to drive it. It reinforces everything we discussed, from defining behaviors to the power of coaching, wraps it into a cohesive playbook.

Culture as a Disciplined System, Not a Slogan

In my previous article, I argued that you must move from treating culture as a slogan to treating it as a disciplined system. Susko’s Metronomics framework takes this to the next level. She argues that a company is a "human system," and just like any complex system, it needs a repeatable rhythm to stay healthy.

In the book, culture isn't just about feeling good; it’s about predictability. When your executive team is culturally aligned, you can predict how they will react to a crisis or an opportunity. This alignment helps you scale without the wheels falling off.

1. The "Verbs" Behind the Values
I previously shared that a core value is only real if you’re willing to "hurt" for it, meaning you’d fire a top producer who violates it. Metronomics reinforces this by insisting on behavioral clarity.

​Susko emphasizes that "A-Players" aren't just people who hit their numbers; they are people who live your values effortlessly. By defining the specific behaviors (the "verbs") for each value, you remove the subjectivity. Metronomics suggests that if you can’t see the value in action, it doesn't exist. Defining specific behaviours makes your culture "tangible and observable," exactly as we discussed.
2. The Power of the "Rhythm" (Sharing the Stories)
Remember when I suggested starting your meetings by sharing Core Value Stories? Metronomics calls this part of the "Cultural System."

​Susko’s research shows that the most successful CEOs create a "cadence of accountability." By publicly praising behaviors that align with your values, you aren't just being nice; you are reinforcing the "rules of the road." In
Metronomics, this storytelling is a non-negotiable part of the weekly and monthly meeting rhythm. It keeps the culture top-of-mind so it doesn't "gather dust" on a breakroom poster.
3. Coaching and the "Quarterly Coaching Review"
One of the biggest takeaways from my previous tip was the need to Coach for Cultural Alignment using the Quarterly Coaching Review.

Metronomics is obsessed with this process. Susko argues that a leader cannot be high-performing if they have a "clear gap" in their cultural fit. The book demonstrates that when you use the Quarterly Coaching Review, you move the conversation away from "I feel like you aren't a team player" to "Here is the behavioral standard, and here is where the gap lies".

4. Topgrading: Protecting the Culture
Finally, we touched on using Topgrading to replace low-culture-fit leaders who can't make the shift. Susko is a massive advocate for this. In Metronomics, she shares that all team members must behave according to the Core Values most of the time, ensuring the culture remains strong.

The book provides the data to back up what I share: standard hiring is a coin toss, but a disciplined process like Topgrading moves your success rate from 25% to 90%. It forces honesty and ensures that the person you hire today won't be the "growth tax" you're paying tomorrow.

The Connective Tissue

As I mentioned in our last discussion, a healthy culture is the
connective tissue of your entire business. It speeds up decision-making and execution. And without it, your best people, your A-Players, will burn out or leave.


Metronomics proves that when a CEO commits to these four practices with their executive team, defining behaviors, sharing stories, coaching for culture, and hiring leaders for fit, culture stops being a poster on the wall and starts being your greatest competitive advantage.

​Let’s Get Your Engine Humming

If you’re a prairie CEO ready to stop paying the "Growth Tax" and start aligning your executive team to drive a healthy culture, I’m here to help. Whether it’s implementing these tactics or fine-tuning what you’re already doing, let’s make sure your leadership team is truly aligned.

​
In the
next 5 Minute Growth Tip, I’ll share the story of one of the clients we’ve worked with in this area and others.
Watch / Listen to the Video
If you are a prairie CEO who wants to grow a thriving company, team and life more quickly, more easily and with less stress and headache, please contact me here.

Metronomics: The System to Drive Your Culture

3/25/2026

 
The following video refers to my previous 5 Minute Growth Tip video: "Is your leadership team driving a healthy culture?".
Want to listen to the tip? Use the play button below.
In the next 5 Minute Growth Tip, I’ll share the story of one of the clients we’ve worked with in this area and others.
Read the Article
If you are a prairie CEO who wants to grow a thriving company, team and life more quickly, more easily and with less stress and headache, please contact me here.

Is your executive team driving a healthy culture?

3/18/2026

 
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As a CEO, how do you ensure your executive team isn't just hitting their numbers, but is also actively living and defending a healthy culture?

In my recent 5 Growth Minute Tips, “Is Your Executive Team Aligned?”, “Is your executive team executing efficiently?”, and “Are your leaders high-performing?”, we discussed the critical business practices for getting your team on the same page, executing without drama and delivering results. We’ve covered everything from the One Page Strategic Plan to Job Scorecards and Quarterly Coaching Reviews.

But even with the best plan and the most disciplined execution, your growth can still stall if your culture is misaligned.

I often hear CEOs refer to culture as "soft" or "fluffy." But there is a very "hard" cost to a misaligned culture: a "Growth Tax" that slows down decision-making and creates unproductive conflict. When leaders don't share the same values, friction increases, energy is drained, and your A-Players - those who produce great results and do fit your culture - will eventually leave for a healthier environment.

To grow profitably, predictably, and sustainably, your executive team must move from treating culture as a slogan to treating it as a disciplined system.

There are four proven practices to ensure your executive team drives a healthy culture:
  1. Define core values with specific behaviors
  2. Share core value "stories" in leadership meetings
  3. Coach for cultural alignment
  4. Use Topgrading to replace low culture fit leaders

Let’s discuss each one.
1. Define Core Values with Specific Behaviors 
A core value is only real if the executive team is willing to "hurt" for it. This means you would fire someone who repeatedly violates it, or walk away from a profitable client who doesn't align with it. But to make these values actionable, you must define the "verbs": the specific behaviors expected for each value. This makes the culture tangible and observable, allowing managers to monitor and take action when violations occur.

2. Share Core Value Stories in Leadership Meetings
To keep values from gathering dust, your executive team must take ownership of them. Start your weekly or monthly meetings by identifying and sharing stories of employees living the core values. When leaders have to publicly praise these behaviors to their peers, it creates healthy pressure for them to model those same behaviors themselves. It keeps the culture top-of-mind and signals that it is the most important item on the agenda.
3. Coach for Cultural Alignment 
The standard you walk past is the standard you accept. If a leader hits their KPIs but violates your core values, the CEO cannot look away. Doing so discredits the entire culture-building effort. Use the Job Scorecard and Quarterly Coaching Review to provide an objective framework for these conversations. By rating the leader on specific behavioral standards, you move the discussion from a subjective "feeling" to a clear gap-analysis that the leader can act upon.

4. Use Topgrading to Replace Low Culture Fit Leaders
If a leader is unable to make the shift after coaching, they must be replaced. While it may feel like a loss of results in the short term, removing a cultural misfit actually frees the rest of the team and organization to perform at a higher level. To ensure you don't repeat the mistake, use the Topgrading hiring process. While average hiring processes only result in an A-Player hire 25% of the time, diligently applying Topgrading increases those odds to 80% or 90% by forcing candidates to be honest about their past performance and true behaviors.

Your executive team driving a healthy culture is the connective tissue that supports executive alignment and efficient execution. Without it, your high-performing leaders will eventually burn out or move on. By defining behaviors, sharing stories, coaching to the scorecard, and hiring for fit, you ensure your culture becomes a competitive advantage rather than a growth tax.

If you want to get your executive team driving a healthy culture, let’s talk. Email me or contact me on my website. Or look for my next 5 Minute Growth Tip where I’ll cover how the book Metronomics, by Shannon Byrne Susko, goes deeper on these four best practices.
Watch / Listen to the Video
If you are a prairie CEO who wants to grow a thriving company, team and life more quickly, more easily and with less stress and headache, please contact me here.

Is your executive team driving a healthy culture?

3/18/2026

 
The following video refers to previous 5 Minute Growth Tip videos: “Is Your Executive Team Aligned?”, “Is your executive team executing efficiently?”, and “Are your leaders high-performing?”
Want to listen to the tip? Use the play button below.
I'll discuss what the best selling business book Metronomics says about these practices in the next 5 Minute Growth Tip
Read the Article
If you are a prairie CEO who wants to grow a thriving company, team and life more quickly, more easily and with less stress and headache, please contact me here.

From the vault: How to Change Your Mindset to Grow and Thrive

3/11/2026

 
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There are many challenges to growing a thriving mid-size company (as I’ve shared in this 5 Minute Growth Tip article series). And sometimes it can feel like we’re stuck, like there's nothing we can do.

We may hide those thoughts and feelings from others, or even deny to ourselves that we have them. Yet, they still remain in the background of our thinking, gnawing away at our focus, energy and progress.

This is an opportunity to check our thinking.

Our thinking drives our actions. And our thinking can cause us to not take action. 

When we think there’s nothing we can do about a problem, we’ll naturally stand still on that issue. When we believe we can resolve it, we’ll find a solution and drive forward.

Organizational psychologists have researched these two ways of thinking. They are part of what’s called our “locus of control”.

The first way of thinking is that our situation is controlled by things that happen outside of us. We believe we are a victim of circumstances.

This is an external locus of control.

The second way of thinking is that our situation can be influenced by what we do. We believe we can always do something that will make a situation better.
​
This is an internal locus of control.

Think of the word “locus” as “location”. Is our thinking putting the “location” of control of the situation outside of ourselves (external) or within ourselves (internal)?

As human beings, we tend to grow up with a tendency toward either an internal locus of control or an external one.

We don’t think exclusively one way or the other, but rather predominantly.

We also don’t necessarily think one way about everything. There can be areas of our lives and facets of our business that we treat with an internal locus of control mindset, and other areas that we tend to treat with an external locus of control.

As entrepreneurs and business leaders, we often predominantly have an internal locus of control: we believe we can make things happen. 

However, we can also have an external locus of control in certain areas.

For example, we might have an internal locus of control about getting more sales. We know that our actions directly influence our company’s sales volumes, and we look for and find ways to increase them.

Yet, we might have an external locus of control about being able to hire A players. We may believe that there just aren’t any really strong employees out there, or none of them are looking for work, or they all want too much money, or they all hide their faults in interviews, etc.

By switching our thinking to an internal locus of control in this area, we can find solutions.

We can ask ourselves, “what is it that I’m doing that is getting in the way of hiring A players?”  Or “what am I not doing, or not doing well?” And from there, we can ask “what can I do differently to find A players?”

For example, do I have a clear description of what an A player will produce so I know exactly who I am looking for? What am I doing to network with A players I know in my industry who likely know other A players? Have I shopped around for an excellent recruiting company who can help me find the right people? Have I strengthened my interviewing skills to discover candidates’ true strengths, abilities and qualities? Have I learned to do effective reference checks to get the perspectives of those who’ve seen the candidates in action?

Believing we have influence over the situation causes us to look for solutions we can act on.

There’s also a way that an entrepreneur’s strong internal locus of control in one area can actually create an external locus of control mindset in another area. I often see this struggle with CEOs and owners I meet.

They complain that they don’t have enough time.

This complaint is coming from an external locus of control mindset: the belief that their lack of time is happening to them. (Note that all complaining and blaming is really a form of external locus of control).

When I invite a CEO or owner to flip their mindset to an internal locus of control, and ask themself what they are doing that is causing them to not have enough time, they realize that they are causing the problem.

They often are attempting to tackle every problem and opportunity that comes up, and they are not delegating tasks and roles enough.

In this way, as entrepreneurs, our internal locus of control about solving problems can cause us to have an external locus of control about time.

Our tendency to think we can take control of any situation, like solving every problem, actually causes us to be so busy that we think we don’t have control of our time. Yet we do. We just need to change how we tackle problems, for example, by equipping others to take care of them rather than solving them ourselves.

This mindset is a key linchpin in growing a thriving mid-sized company. The only way to grow and grow profitably, is to implement the structures, systems and processes to enable that growth. This requires a leadership team that handles the day-to-day and can help with implementing many of those systems. These systems need to be guided by a solid strategy for competing in the market. That strategy needs to be executed efficiently. And efficient execution requires an A player leadership team. And all of these business practices take time.

As a result, a CEO or owner will want to shift their mindset more fully to thinking about what they are doing, or not doing, that is causing them to be too busy to work on these practices. By doing so, they will get clear on what they need to do differently to free themselves up to shift increasingly from doing to leading.

And, more generally, the practice of internal locus of control will help any leader, and their top team, look at how they’re contributing to a problem, and what they can do to influence it.

Another way leaders contribute to problems in their company is by trying to figure things out all on their own. We’ll tackle that topic in my next 5 Minute Growth Tip article.


What can you do to grow your mid-size company?
To find out what you and your leadership team could do to grow more easily, quickly and profitability, AND enjoy the ride, try our complimentary Agile Growth Checklist. This self-service questionnaire takes 5 to 10 minutes to complete. You'll receive the checklist with your responses immediately. Within 24 hours, you'll receive a compiled report highlighting areas to improve. Find out how your company is doing in each of the 7 areas needed to produce more rapid, profitable and sustainable growth. This report is complementary and involves no obligation.
CHECK YOUR COMPANY - TRY THE CHECKLIST

Watch / Listen to the Video

From the vault: How to Change Your Mindset to Grow and Thrive

3/11/2026

 
Want to listen to the tip? Use the play button below.
What can you do to grow your mid-size company?
​

To find out what you and your leadership team could do to grow more easily, quickly and profitability, AND enjoy the ride, try our complimentary Agile Growth Checklist. This self-service questionnaire takes 5 to 10 minutes to complete. You'll receive the checklist with your responses immediately. Within 24 hours, you'll receive a compiled report highlighting areas to improve. Find out how your company is doing in each of the 7 areas needed to produce more rapid, profitable and sustainable growth. This report is complementary and involves no obligation.
CHECK YOUR COMPANY - TRY THE CHECKLIST

Read the Article

See Jim Collins live – April 2026

3/4/2026

 
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Transformative lessons on constructing – and reconstructing – a life
In partnership with Growth Faculty, we are delighted to bring you the What to Make of a Life live virtual event with Jim Collins

How do we build a life of meaning, momentum and renewal across decades, through transitions, and in the face of the cliff moments that test us most?


In this powerful event, legendary researcher and bestselling author Jim Collins shares insights from his forthcoming book What to Make of a Life (April 2026): a decade-long investigation into how people navigate the defining fracture points that shape their destinies. 


​Drawing on deep comparative studies of remarkable figures - from Olympians and rock musicians to scientists, suffragists, actors, and leaders, Collins uncovers a framework for understanding how individual lives can be built, sustained, and constantly renewed.
One of the world's bestselling business authors of all time
Through vivid stories and a robust evidence-based framework, Collins explores the essential questions every leader and human faces:
  • How do we discover the roles we’re naturally encoded for—and what happens when the role that once defined us ends?
  • How do we navigate uncertainty, fog, and setback with clarity and confidence?
  • How do we design our personal economics such that we are free to focus on One Big Thing that fuels our inner fire.
  • How do we sustain personal momentum across an entire lifetime, ensuring our most creative years are not behind us, but spread across the decades ahead?
  • How do we truly _Know Thyself_—and apply that self-knowledge at every life stage?
Tuesday, April 28, 2026 - 6-7:15 pm in MB, 5-6:15 pm in SK
NON-MEMBER: $99* | MEMBER: $0*
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*Prices quoted in USD.
How can you develop your leadership?
​
​
To find out how to develop your leadership to grow more easily, quickly and profitably, AND enjoy the ride, try our complimentary Agile Growth Checklist. This self-service questionnaire takes 5 to 10 minutes to complete. You'll receive the checklist with your responses immediately. Within 24 hours, you'll receive a compiled report highlighting areas to improve. Complete section 1 to check your company’s leadership processes. Or complete all 7 sections to find out how your company is doing in each of the 7 areas needed to produce more rapid, profitable and sustainable growth. This report is complementary and involves no obligation.
CHECK YOUR LEADERSHIP - TRY THE CHECKLIST

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